OSRAM has until now combined various business segments which it used to address both professional and private customers. In order to develop the optimum impact on the market in each business segment, the business segment with LED and traditional lamps as well as Smart Home products and LEDVANCE over-the-counter lights for end consumers under the LEDVANCE name will be operating independently, effective immediately.
As opposed to this, OSRAM will in future be focusing on digital lighting solutions, Smart City and Smart Building applications as well as Opto Semiconductors for commercial customers. OSRAM solutions will be structured under the following divisions: Specialty Lighting with Automotive Lighting, Projection Lamps and Event Lighting, Opto Semiconductors with its cross-market offer of LED, infrared and laser components, as well as Lighting Solutions & Systems, the solution business together with lights and electronic components for the project sector and wholesale business.
You will find the following innovative light solutions and services as OSRAM:
Automotive Lighting (for commercial and private customers)
Projection lamps (for commercial and private customers)
LED components (also infrared) and laser diodes
All fields of application: ranging from automotive, consumer electronics and industry, right through to general lighting
Lighting Solutions and Systems
Professional lighting solutions in fields of application such as office, industry, Smart City, retail and sports
Lamps, lighting control and software as well as comprehensive service provision (project and solution business)
Over-the-counter/standard OSRAM brand lamps (wholesale business)
Dynamic lighting solutions
Digital Systems (Light Engines and Modules, Light Management Systems and electronic operating units such as LED drivers and electronic ballasts for traditional lamps)
LIGHTIFY IoT Platform & Services
You will find the following products at LEDVANCE:
As a commercial customer
Over-the-counter/standard LEDVANCE brand lamps for trade and retail
Sales of Light Management Systems, LED modules as well as drivers and ballasts for OSRAM
As a private customer
Smart Home products
Warranties will be preserved. The first contact partner in the event of a warranty claim is always the dealer which the consumer purchased the product from. The warranty arrangements will still be valid after sale of the lamp business.
Should you have questions about OSRAM products, use the following contact options: https://www.osram-americas.com/en-us/about/Pages/contact-us.aspx.
Yes, OSRAM is still pressing ahead with technological development of the LIGHTIFY Internet of Things Platform (IoT).
LIGHTIFY will be distributed for the household sector via LEDVANCE, whereas LIGHTIFY Professional as well as the IoT platform and its respective services which belong to both fields will be marketed by OSRAM. A precise product overview can be found here: https://www.osram.com/osram_com/tools-and-services/tools/lightify---smart-connected-light/index.html.
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