The Future of OSRAM and LEDVANCE Products

OSRAM has until now combined various business segments which it used to address both professional and private customers. In order to develop the optimum impact on the market in each business segment, the business segment with LED and traditional lamps as well as Smart Home products and LEDVANCE over-the-counter lights for end consumers under the LEDVANCE name will be operating independently, effective immediately.
As opposed to this, OSRAM will in future be focusing on digital lighting solutions, Smart City and Smart Building applications as well as Opto Semiconductors for commercial customers. OSRAM solutions will be structured under the following divisions: Specialty Lighting with Automotive Lighting, Projection Lamps and Event Lighting, Opto Semiconductors with its cross-market offer of LED, infrared and laser components, as well as Lighting Solutions & Systems, the solution business together with lights and electronic components for the project sector and wholesale business.
Overview of the Future Product Offerings of OSRAM and LEDVANCE:
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You will find the following innovative light solutions and services as OSRAM:
Specialty Lighting
Opto Semiconductors
LED components (also infrared) and laser diodes
All fields of application: ranging from automotive, consumer electronics and industry, right through to general lighting
Lighting Solutions and Systems
Professional lighting solutions in fields of application such as office, industry, Smart City, retail and sports
Lamps, lighting control and software as well as comprehensive service provision (project and solution business)
Over-the-counter/standard OSRAM brand lamps (wholesale business)
Dynamic lighting solutions
Digital Systems (Light Engines and Modules, Light Management Systems and electronic operating units such as LED drivers and electronic ballasts for traditional lamps)
LIGHTIFY IoT Platform & Services
LIGHTIFY Professional
Learn More
www.osram-americas.comwww.osram.com |
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You will find the following products at LEDVANCE:
As a commercial customer
LED lamps
Traditional lamps
Over-the-counter/standard LEDVANCE brand lamps for trade and retail
Sales of Light Management Systems, LED modules as well as drivers and ballasts for OSRAM
Learn More
www.ledvance.com
As a private customer
LED lamps
Traditional lamps
Smart Home products
LED lights
Learn More
www.osram-lamps.comwww.sylvania.com |
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Frequently Asked Questions:
Your contact partner will as far as possible be the same in the future, since after the separation, those employees responsible will be moving over to the new business together with the products.
From (the beginning of) July 2016.
LEDVANCE supplies specialist shops and end consumers with a wide range of products ranging from LED and halogen lamps, right through to Smart Home products and LEDVANCE brand OTC lamps.
The lighting industry finds itself in a continuous state of change. In order to be able to respond to this change and remain competitive in the long term, businesses like OSRAM have to adapt to this. Through independence, LEDVANCE will gain more streamlined structures and creative freedom which will enable the new company to react quicker to changing market conditions and individual customer requirements.
LEDVANCE is focused on general lighting for end customers, whereas OSRAM is also developing digital networked lighting solutions and components for industry and commercial customers.
Yes. In general, the responsible employees and plants have moved over to the new company LEDVANCE together with the respective products. LEDVANCE products will however in certain isolated cases continue to be produced at OSRAM. Nothing will initially change about the production processes. Product quality will remain the same.